Pay Per Click (PPC)

Pay Per Click (PPC) is an advertising model where you pay to have your website appear on page 1 of the search results for your chosen keywords and phrases.

The most popular method of PPC is using Google AdWords, and this works by creating a campaign, then your ads appear in the search results. You get charged every time a user clicks the link to your website in the ad.

This can be an extremely quick and effective way to appear on page 1 of Google, though depending on how competitive your chosen search terms are, it can also be quite expensive so it's not for everyone.

We create and manage PPC campaigns to pre-agreed budgets, as well as track their effectiveness over time - constantly refining and tweaking the campaign to get the optimium level of effectively and value for money.